The Usage Data Revolution:
Unveiling 2024’s Software Industry Game-Changers

1176 peers from SaaS and Media & Entertainment decided to come clean with their usage data management plans for 2024.

Yeah, they’ve gotten a bit grubby after years of dealing with dirty data, but now they’re clean and aglow and ready to impart their wisdom.

Here are a few nuggets:

Technically, ETL tools can be configured for usage billing, but at a high cost. It’s like reheating a gooey slice of cheese pizza on an open fire with a pair of chopsticks.

35%

of SaaS leaders want to understand product consumption to personalize their offering and improve the customer experience. Are you putting customers at the heart of your PLG motion?

39%

of finance folks in <$1B SaaS companies are still using ERP to manage their usage data. Not bad, except they’re still sitting on a lot of dirty data and systems are starting to choke.

Technically, ETL tools can be configured for usage billing, but at a high cost. It’s like reheating a gooey slice of cheese pizza on an open fire with a pair of chopsticks.

Wanna know more?
Of course you do. We’re talking about hundreds of companies basically spilling out secrets to their success and revealing their strategies for the next year in the form of a report.

Okay… sure, sure. We’ll give you access to the 2nd edition of our report once it’s ready. No need to twist our arms.