Thrive in the Consumption Based Economy
Innovate on New Business Models
As Digital Disruption Sweeps Across Industries
Successful companies put their customers front and center in everything they do. They systematically realign processes & technology to respond to customers expectations.
We’re seeing the first step in this journey as more businesses shift from pay-per-product models to “as-a-service” subscriptions. But an even bigger change is just around the corner: Consumption Based Commerce. Here, customers have the freedom to consume what they want and pay for only what they use.
Customer Growing Expectations Require Innovation
Many enterprises have already started shifting to subscription-based business models. But subscriptions are just the beginning. Across every stage of business model evolution, enterprises must anchor everything they do in customer expectations.
Did the customer get the product or service they expected?
Did they receive the service/experience they paid for?
Was the invoice accurate and a true reflection of what the customer used?
By collecting the right usage data, and acting on it in real time, they can build higher-value relationships with customers and fulfill their brand promise.
Consumption Based Commerce
Usage Data Platform
Collect Data. Start by making sense of massive amounts of disparate data coming in—across hundreds, even thousands of diverse systems and locations.
Bind It. Now comes the hard part: cleaning, processing, and correlating every bit and byte of that usage data with a specific customer or asset, in real time.
Enable Action. By understanding your data usage, you now have the insights to bring personalized, consumption-based offers, products, and pricing to market.
DigitalRoute in Action
Reduce Revenue Leakage
A toll road operator tracks millions of complex sessions daily to see exactly where drivers get on and off the highway, and drive down toll fraud.
A national postal service introduces shipping choices & add-on services, priced geographically and by attribute—all calculated for customers automatically with 100% accuracy.
A leading transportation carrier working with dozens of partners tracks purchases and inventory across all channels—their own and their third-party partners—in real time.
Craft Differentiated Offers
A major European railway tracks card-swipes of family members across different times and locations to apply individual- and family-based discounts.
License and Support Savings
Lower Total Cost of Ownership - Tier 1 Telco in Europe
Operational savings and reductions when you have DigitalRoute technology