Previous solution

All solutions

Next solution

Accelerate growth by upselling and improving customer experiences

With detailed insights on customer behavior, you can offer upsells at the right time and reduce churn.

Challenge

You miss opportunities when you can’t get an overview of customer behavior.

Solution

We process your usage data, provide real-time visualization, and allow you to export the data to your own business intelligence (BI) and machine learning tools so you can see how services are used.

Results

You can make informed decisions that reduce churn and accelerate growth.

Challenge

Limited understanding of customer usage

Digital services and subscriptions bring you closer to your customers, but only if you can understand exactly how they are using your services. The solution is usage data – but it’s also the problem.

Companies are increasingly struggling to manage rapidly growing volumes of data about how customers use their services. But when they can’t accurately process or visualize this data, a number of unfortunate things happen.

They can’t spot which customers are likely to churn. They don’t know the perfect time to offer a customer an upsell. And they don’t know which services are doing great, so they can offer more services like those. All of this leads to lost revenue.

Solution

Your usage data visualized

DigitalRoute solves this problem in two ways. First, we automatically capture and process all of your customer data about usage – from any device or system and at any volume. You get a clean record telling your systems who used what, and when and how. 
 
Then we take the clean data and present it to you in dashboards that allow you to identify usage trends over time. Of course, we also enable you to easily export this valuable data to your favorite data analytics tools.

Results

Smart decisions, better services

With full control of your usage data, you can identify top users and offer them upsells. You can find customers at risk for churn and reach out to them at the right time. You can also see which services are growing or shrinking in popularity and make adjustments.

Even more exciting, you can create entirely new offerings based on where you see growing opportunities. And with your real-time usage data on trends, you can stay ahead of the competition.

8 ways to benefit from your usage data

Our software is purpose-built for complex environments where managing scale is critical. This is where our customers and partners discover our greatest value.

Revenue accuracy

– secured

Grow your revenue by eliminating leakage 

User experiences

– tailored

Accelerate growth by upselling and improving customer experiences

Business model

– innovated 

Switch to a subscription and consumption-based business model 

Service consumption

– leveraged 

Verify your customers can access only the services they are entitled to

Partner settlements

– streamlined 

Ensure accurate revenue allocation to internal and external partners 

Billing efficiency

– delivered 

Simplify billing by consolidating data from diverse financial systems

5G services

– monetized 

Generate new revenues from B2B and B2B2X service innovation

Network data

– controlled

CSPs can decouple the network from BSS/OSS stacks so they can take control of network data.